Post Graduate Certificate Programme in Strategic Management - Batch 05

Strategy Formulation & Implementation (Module-2)

The development and formulation of firm strategy happen at various levels with continuous focus on strategy implementation and its evaluation to achieve organisational goals and objectives. With the intensifying business competition, the distinctive characteristics of strategic decision-making at both the business and corporate levels impact company’s future. This module takes a deep dive into the various levels of organisational strategy formulation, namely at corporate level, business level and functional level. It also focuses on the need for evaluation of strategy and the challenges involved in strategy implementation and the importance of effective implementation. Strategy execution focuses on coordinating and integrating all the resources and functions of the organisation to ensure that the selected strategies lead to competitive advantage. The formulation of ‘winning’ strategies has become ever so important because the invisible hand of globalisation propelled by an increasingly borderless world has complicated decision making. Operating at Global level bring forth its own set of opportunities and challenges, so firms need to respond to them, this module covers various aspects of firm’s internationalisation and the strategies involved in this process.

Corporate Strategy

• Strategic Value Chain Decisions: Vertical Integration Strategy
• Diversification Strategy: Related and Unrelated Growth Opportunities
• Inorganic Growth Through Mergers and Acquisitions
• Leveraging Inter-Organisational Synergies: Joint Ventures and Strategic Alliances
• ESG and Sustainability Strategy

International Business Strategies

• Organising a Multi-National Corporation
• International Expansion – Entry Strategies
• Strategies for Global Value Creation
• Legal, HR and Financial Issues in International Business

Tools & Frameworks of Strategy Implementation

• Balanced Scorecard for Holistic Performance Management
• McKinsey 7S Framework
• Organisational Learning & Knowledge Management

Corporate Governance & Ethics

• Introduction to Corporate Governance
• The Governance Partnership: Investors, Companies, & Directors
• Functions of the Board
• Enterprise Risk Management
• Business Ethics for Managers
• Handling Ethical Dilemmas & Developing a Personal Ethic

Design Thinking & Innovation Driven Value Creation

• Understanding & Mapping the Customer Journey
• Experiencing the Design Thinking Process
• Managing Innovation & Value Creation
• Organisational Agility & Dynamic Capabilities

Managing Global Workforce of the Future

• Emerging HR Practices, Processes, & Systems in Globalised Organisations
• Leveraging High Performance Virtual Teams
• Managing Workforce Diversity
• Managing Multi-Cultural Teams

Strategic Leadership & Sustainable Development (Module-3)

One of the important areas of the firm attention is to identify various stakeholders and craft strategy to achieve sustainable development to achieve firm’s long-term objectives. Strategic Planning has to be backed by an equally strong implementation strategy, whereby the role of leadership is considered to be of utmost importance. This module focuses on all the issues involved in the strategic leadership funnel as well as some other key aspects of strategy.

CSR & Sustainable Development

• Introduction to CSR & Sustainability
• Aligning CSR Policies & Corporate Practices
• Global Sustainable Development Initiatives
• Formulating Strategies for Sustainable Development & CSR

Strategic Leadership

• Aligning Vision, Strategy, and Action
• Becoming a Strategic Leader
• Managing Inter- & Intra-Organisational Dynamics
• Extending Advantage and Leading through Transformation
• Managing Strategic Change in a Disruptive VUCA World

Data-Driven Strategy

• Business Analytics and Data for Strategic Advantage
• Using Data and Predictive Analytics in Strategic Planning
• AI & Analytics in Strategic Decision-Making

Digital Transformation Strategies

• Technology Driven Business Transformation: Emerging Trends
• Understanding Technology Led Disruptions
• Digital Initiatives for Competitive Advantage
• Planning and Executing Digital Transformation Journeys

Strategies for Emerging Technologies

• Key Emerging Technology Trends as Strategic Enablers
• Blockchain Technology Landscape, Policies, Business Domain Applications, & Ecosystem
• Leveraging Trends such as Artificial Intelligence, Industry 4.0, Internet-Of-Things, Fintech, Platform Economy, etc. for Competitive Advantage
• Platform Business Models & Network Effects

Blue Ocean Strategies

• Introduction to Blue Oceans
• Analytical Tools & Frameworks for Blue Ocean Strategy Formulation
• Reconstructing Market Boundaries Beyond Existing Demand
• Building Execution into Blue Ocean Strategy Itself

Capstone Business Simulation

• CBS simulation is a multi-round business simulation requiring participants to work in groups and lead their business organisation in a competitive industry
• Practice organisational leadership roles in group work
• Integrate & align multiple functional areas to create & implement organisational strategy
• Competitive benchmarking & stakeholder management

Project Module

• Solve real-life organisational problems in management domains
• Guidance and mentorship from IIMN faculty
• Project task includes problem identification, scope definition, data collection, analysis, recommendations, report creation & implementation planning
• Integrate learning from all courses in the group project